Stumped on how to launch a product on Kickstarter? Take notes from AVL startup Lever Gear, which already raised $28,000+ from over 550 backers in the campaign’s first 6 days. SF transplant Mike Scully leveraged his 15-year career designing products for West Coast clients to create a superior product. Next he spent months putting the right marketing promos and partnerships together to orchestrate a top-notch campaign. And presto!
Check out Lever Gear on Kickstarter, where the campaign still has almost 4 weeks to go!
