Julien Melissas 

Site: Parsley

Lowdown: Software solutions for restaurants

Awesomeness: Customers manage their spot in line from their smartphone without downloading an app

Parsley Solutions co-founder Julien Melissas used his experience as a server in a busy Asheville brunch spot to identify one of the most prevalent issues in the restaurant industry: customers waiting for an unknown time to get seated. SimpleHost, the first product from Parsley, solves this frustrating problem. SimpleHost is a text message-based waitlist system that improves communication and efficiency for the front-of-house, empowering restaurant hosts to keep awaiting customers informed and content while reducing lost business.