lincolnFounder:  Lincoln Walters

Site:  Happy Legs Club

The Lowdown:  Premium razor delivery for women

Awesomeness: Brand video went viral on Facebook with 360K views

The “Dollar Shave Club” for women has arrived. Happy Legs Club delivers premium razors directly to women on a bi-monthly basis, sans the dreaded “pink tax.” Their clever promo video went viral on Facebook with 360k views and created a ton of publicity just in time for their launch. Happy Legs plans to expand their subscription offerings to include additional products for a holistic shaving experience.

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