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Smart Series – Social Media: Latest & Greatest

September 6, 2017 @ 12:00 pm - 1:00 pm

In this educational series, Chamber members are offered a wide variety of opportunities to enhance their abilities and training for optimum performance in the marketplace. Each meeting takes place in the Chamber Boardroom, located on the 2nd floor of the Chamber building. Registration is free but requested in order for us to plan accordingly.

Our first session launches this year’s series with¬† “Social Media: Latest & Greatest” presented by Sarah Benoit.

In 2017, social media continues to be one of the most fast-paced, competitive, and cost-effective approaches to marketing and communications for businesses and organizations of all sizes. In order to generate more exposure, leads, and sales you must stay relevant, engage people over the long term, and establish a strong, personal connection between customers or donors and your brand story.

In this session, you will

  • Get updates on platforms that are producing results for various businesses and organizations
  • Find out what opportunities for success you might be missing
  • Learn how to take your social media strategy to the next level

Topics to be discussed will include video and multi-media content marketing, strategic social media partnerships, Facebook and Instagram advertising, the impact of mobile behaviors on social media marketing, and more.

About the Presenter

Sarah Benoit is the co-founder and the lead instructor for the JB Media Institute. She is a digital marketing and web development strategist dedicated to making the field of internet marketing accessible and understandable. Sarah has worked in the internet marketing field since 2003 and began teaching and public speaking in 2006. She currently teaches for the Asheville-Buncombe Technical Community College Continuing Education program, Asheville SCORE and the Small Business Incubator. She has also presented at the Western Women’s Business Conference, WordCamp Asheville, and other regional and national conferences and events.

This event is offered as a benefit for Chamber membership. If you’re not currently a Chamber member and wish to attend this event, please contact Canio Costanzo at



September 6, 2017
12:00 pm - 1:00 pm


Asheville Area Chamber of Commerce
36 Montford Ave.
Asheville, 28801
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